50-foot-wide display delivers eye-popping visuals at high-tech sports bar

Oceanport, NJ – December 2023… Baseline Social is the place to have fun, sharpen one's game, and enjoy a state-of-the-art, full-service bar with all your favorite sports and teams. Video displays are a large part of the excitement and attractions like simulators for golf, football, soccer, and more enable enthusiasts to play their favorite games in a cutting-edge environment. Recently, the venue added a massive 600-foot diagonal LED video wall over the rear of the bar—with the ability to handle upwards of 32 feeds at once—thanks to the technological prowess of the M27 Series from MAXHUB.

Infinite AV Solutions, a Little Silver, NJ-based full-service residential and commercial AV design and integration firm, was contracted to deploy the new MAXHUB M2719 LED video wall at Baseline Social. The firm specializes in designing and integrating sophisticated electronic systems for a wide range of applications. With a background as both a technician and programmer, Owner and CEO Daniel Tapolow took a hands-on approach to the Baseline Social project. He discussed the new video wall and his enthusiasm for MAXHUB technology.

"This massive, 50-foot wide by 12.5-foot high (600 feet) video wall is installed above the main bar in the main dining room of Baseline Social,” Tapolow reports. "This sports bar spans over 17,000 square feet and features 3 bars, a 2nd floor mezzanine, an outdoor area, and five golf simulators. Being a sports bar, the display is tiled to show as many as 15 different programs at once. Our client can change how the screen is split up—depending on what programming they want to show at any given time. One of the display's main tiling options has three 220-inch diagonal screens across the top and nine 80-inch diagonal screens across the bottom. The ability to see such a wide range of vivid 4K imagery on a single large screen is something that must be experienced to be fully appreciated.”

A standardized cabinet ratio design makes the M27 Series perfect for a host of content-sharing use cases. The display's ultra-slim, lightweight structure takes up minimal space, without compromising on visual impact. The M27 Series employs a 16: 9 aspect ratio for superior pixel density and uses an ultra-slim 31mm cabinet. With a 6500: 1 high contrast ratio for rich color delivery, a 3480 Hz refresh rate, and a wide 170 degree viewing angle, image quality is nothing short of stunning.

Reflecting on the M27 Series' attributes that most impress him, Tapolow offered the following thoughts, "The combination of the 1.9mm pixel pitch and the 4K resolution really make this display the centerpiece of the entire sports bar. Running the sources through the video processor gives our client the freedom to get creative and come up with new viewing options that can really wow their patrons and keep the space feeling fresh.”

As noted previously, the MAXHUB M27 Series display is capable of handling as many as 32 feeds simultaneously, which offers the end user a wide range of options for displaying content. Accompanying the MAXHUB M2719 LED video wall at the Baseline Social installation is a Novistar H9 Enhanced video processor. Tapolow commented on the Novistar processor, "The Novistar H9 enables us to split this massive screen up with a tremendous amount of freedom to facilitate a wide range of viewing options. With this installation, you can have one massive screen or 15 separate programs. The flexibility is amazing. Equally notable, MAXHUB's Jason Seas, who is Novistar certified, did a terrific job with the programming. His skills made a huge impact on this project.”

With many installations encompassing today's high-tech electronics, responsive and capable technical and customer support services are crucial. Here too, Tapolow was very impressed with the support he experienced from MAXHUB. "Having the full support of MAXHUB on site with us during the installation week was amazing,” he said. "MAXHUB's presence enabled us to focus on the physical installation and overall project demands. We love working with the MAXHUB team and lean on their expertise to give our clients the best overall experience.”

The MAXHUB M2719 LED video wall was installed and configured at Baseline Social in June 2023. Since that time, Tapolow reports that everyone who encounters the display is extremely impressed. "The final product is awe inspiring to say the least,” Tapolow exclaimed. "The MAXHUB video wall truly is the talk of the town. To appreciate the impact this display has, just look at the patrons' faces when they walk into the bar and see it. The customers' reaction really is amazing to see. Our experience with MAXHUB has been rewarding. We look forward to growing our partnership with MAXHUB and working with their full line of products on some new projects that are currently in the works.”

To learn more about Baseline Social, visit their website at www.baselinesocialnj.com. To learn more about the services of Infinite AV Solutions, go to http://www.i-av.com/.